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Art Innovation sees art as a powerful vehicle for branding.
Brands can be associated with engaging and innovative artistic experiences that not only enhance the brand, but also link it to positive emotions and deep cultural values. -
Benefits
MARKETING
- Global Visibility: Brands gain exposure on an international scale through artistic events hosted in strategic locations and broadcast on LED billboards in high-traffic areas.
- Memorable Brand Experiences: Participating in innovative art exhibitions allows brands to create unique and engaging experiences that strengthen the emotional connection with audiences.
- Positioning as Innovators: By collaborating with Art Innovation, brands combine cutting-edge technologies and creative approaches, distinguishing themselves as leaders in the field of innovation.
- Social Media Engagement: Artistic events generate powerful, viral visual content, increasing interaction and sharing on social media, further extending brand visibility.
- Alignment with Cultural and Social Values: Brands can promote their social responsibility and sustainability by associating with events that reflect these values, thus improving their reputation and attractiveness.
- Targeting a Diverse Audience: Art Innovation events attract a large and diverse audience, offering brands the opportunity to reach new market segments.
TAX
- Marketing and Sponsorship Expenses Deductions: Expenses incurred in participating in artistic events, sponsoring exhibitions or integrating your brand into cultural initiatives can be considered as marketing and advertising expenses, which are tax deductible in many countries.
- Cultural Investment Incentives: In some countries, companies that invest in cultural or artistic projects may benefit from specific tax benefits, such as tax credits or higher deductions, as such investments are encouraged by government policies.
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Hong Kong | The Sound of Pixel
Over 70 by 20 meters LED screen